私隱政策

我們承諾負責任地處理您的個人資料。因此，我們遵守瑞士《聯邦數據保護法》(FADP)、《聯邦數據保護法條例》(VDSG)、《電信法》(TCA) 及瑞士數據保護法其他條款的法律規定。處理歐盟境內資料當事人的個人資料時，我們亦遵守歐盟《通用數據保障條例》(GDPR) 的規定。

8 Pixels, local storage and similar technologies

We also use other technologies, such as counting pixels and local storage. We use these technologies based on our legitimate interest, for example, to examine which features are particularly popular in order to create a more personal user experience and to promote user-relevant advertising.

Counting pixels (also referred to as Clear GIFs, Web Beacons, or Pixel Tags) are small code units installed in or on a web page, mobile app, or advertisement. These pixels can retrieve specific information about your browser and device, such as the operating system, browser type, device type and version, referring web page, website visited, IP address, and other similar information.

We use the following counting pixels:

• Bazaarvoice
• Sprinklr
• Facebook
• Google Analytics
• Google AdWords
• Bing ads
• Hotjar

We also use counting pixels in our newsletter. For each newsletter sent, there is information about the e-mail address used, the subject and the number of sent newsletters. In addition, it can be seen which addresses have not yet received the newsletter, which e-mail addresses have received the newsletter and for which addresses the delivery failed. We analyze open rates, click rates and unsubscribe rates. We use this data for statistical purposes and to optimize the content and structure of the newsletter. This allows us to better align the information and offers in our newsletter with the individual interests of the recipients. The counting pixel is deleted when you delete the newsletter. In order to stop the use of the pixel in our newsletter, if this is not already the case by default, configure your mail program so that no HTML is displayed in messages.

9 Web analysis tools

9.1 Principles

Our website uses features of the following web analytics services:

• Google Analytics
• Google AdWords
• Google DoubleClick
• Google Tag Manager
• Affilinet
• Getback
• Friendify
• Kameleoon
• Hotjar
• Adform
• Outbrain
• Plista
• Pingdom
• Rakuten

Details regarding individual web analysis services can be found in the following sections.

9.2 Google Analytics

We are using, based on our legitimate interest (i.e., interest in analysis, optimization and economic operation of our online offering) Google Analytics, a web analytics service provided by Google Inc. ("Google," 1600 Amphitheater Parkway Mountain View, CA 94043, USA). Google uses cookies. The information generated by the cookie about your use of this website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European data protection law. Google will use this information on our behalf to evaluate the use of our online offer by users, to compile reports on the activities within our online offer and to provide us with further services related to the use of our online offer. In this case, pseudonymous usage profiles of the users can be created from the processed data. These usage profiles are automatically deleted after 26 months.
We only use Google Analytics with activated IP anonymization. That means the IP address of users will be shortened by Google within Member States of the European Union or in other Contracting States to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. The IP address provided by the user's browser will not be merged with any other data provided by Google.

You may prevent the collection of data generated by the cookie and related to your use of our online offer as well as the processing of this data by Google by clicking the link available below. Download and install browser plugin: http://tools.google.com/dlpage/gaoptout?hl=en. Further information on the use of data by Google as well as options to maintain settings: Visit Google's websites: https://www.google.com/intl/en/policies/privacy/partners (Use of data by Google when you use websites or our apps partners), http://www.google.com/policies/technologies/ads (data usage for promotional purposes), http://www.google.com/settings/ads (manage information that Google uses to show you advertising).

9.3 Google AdWords

Based on legitimate interest, the advertising program "Google AdWords", which belongs to Google Marketing Services Online, is used. Google AdWords places a cookie on your computer ("conversion cookie") if you have reached our website via a Google ad. These cookies expire after 30 days and are not for personal identification. If you visit certain pages on our website and the cookie has not expired, we and Google may recognize that someone clicked on the ad and was redirected to our site. Every advertiser receives a different cookie. Cookies can not be tracked through the websites of advertisers. The information gathered using the conversion cookie is used to generate conversion statistics for AdWords advertisers who have opted for conversion tracking. We do not receive any information that personally identifies you.

The information collected by the cookie about your use of the website is usually transmitted to and stored by Google on servers in the United States. Based on the collected information, interest-relevant categories are assigned to your browser. These categories are used to serve interest-based advertising.

We use the data about you acquired with the aforementioned cookie (so-called conversion tracking) for the following purposes:

• Remarketing
• Target groups with common interests
• Custom audiences with common interests
• Ready to buy target groups
• Similar audiences
• Demographic and geographic orientation.

9.4 Google DoubleClick

We use Google's DoubleClick feature on our websites to evaluate the use of the website and allow us, Google and other advertisers working with DoubleClick to present user-relevant advertising. For this, a cookie is installed on the hard disk of your computer. By using this cookie, your browser will be assigned a pseudonymous identification number and information about the advertisement displayed in your browser and its call will be collected.
The information collected by the cookie about your use of websites is usually transmitted to and stored by Google on servers in the United States. Based on the collected information, interest-relevant categories are assigned to your browser. These categories are used to deliver interest-based advertising.
In addition to changing your browser settings, you can also permanently disable the DoubleClick cookie by using a browser plug-in. The plug-in will keep your deactivation settings for this browser, even if you delete all cookies. For a permanent deactivation browser plug-in, please visit https://support.google.com/ads/answer/7395996

9.5 Google Tag Manager

Google Tag Manager is a solution that allows marketers to manage website tags through one interface. We use Google Tag Manager to integrate and manage the Google analytics and marketing services in our website. The Tag Manager tool itself, which implements the tags, is a cookie-less domain and does not collect personally identifiable information. However, the tool triggers other tags, which may collect data. Google Tag Manager itself does not access this data.

9.6 Affilinet

Affilinet is a service of Affilinet GmbH, Sapporobogen 6, 80637 Munich, Germany. Affiliate systems are based on the principle of agency commission. The affiliation happens in the World Wide Web through a link. Such an affiliate link contains a special code that uniquely identifies the affiliate to the merchant. In simple terms, this means that the dealer can tell from whom the customer was sent by means of the link with the partner identifier. The commission is paid for the mere clicks on the advertising material ("Click"), the transmission of qualified customer contacts ("Lead") or the sale ("Sale"). In contrast to the merchant (here also program provider or operator) who offers goods or services, the affiliate thus acts only as an interface between merchants and potential customers.

If someone clicks on such an affiliate link, he or she will be redirected to the page of the corresponding merchant. In this case, parameters are transmitted which enable the specific attribution of the generated sales by a publisher. This method is called tracking. For example, cookie tracking allows you to associate and track a visitor with a cookie. The stored cookies on the visitor's hard disk enable the subsequent recognition and tracking (even with time-delayed and interrupted interactivity). Cookies tracking is the most used method of affiliate marketing to associate a person with the affiliate.

9.7 Getback and Friendify

Getback and Friendify are technologies of adfocus GmbH, Zug, Switzerland. We integrate this technology into our website, where data such as the IP address or the shopping basket content can be exchanged with adfocus. At the same time, adfocus may only process the data of our customers on our behalf in the way that we ourselves are entitled to.

Getback is used to improve targeted communication with our existing and future customers. With this technology, for example, when visiting our online shop, we can remind our customers about forgotten orders and point out special offers or our customers can have their shopping cart sent to them by e-mail for later use.

Friendify is used so that the website can be recommended to third parties. We use these technologies on a legitimate basis so that we can offer our website on a sustained, secure and reliable basis and promote our offer.

9.8 Kameleoon

Kameleoon is a service provided by SAS Kameleoon, 12 rue de la Chaussée d'Antin, 75009 Paris, France. Kameleoon is used to perform A/B testing, improve user experience and personalize content. For this purpose, pseudonymized IDs and cookie IDs are used, which are stored on your computer. This enables an analysis of the use of our website and its optimization, in which there is a legitimate interest. Before further processing, your IP address is anonymized and replaced by a shortened, no longer assignable IP address. A direct reference to a person is thus excluded. You can prevent the storage of Kameleoon cookies by setting your browser software accordingly. For more information, please see Kameleoon's privacy policy at https://www.kameleoon.com/en/privacy-policy

9.9 Hotjar

Hotjar is an analysis service of Hotjar Ltd. (St Julian's Business Center, Elia Zammit Street, St Julian's STJ 1000, Malta, Europe). We use Hotjar in order to better understand our users’ needs and to optimize this service and experience. Hotjar is a technology service that helps us better understand our users experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.) and this enables us to build and maintain our service with user feedback. Hotjar uses cookies and other technologies to collect data on our users’ behavior and their devices (in particular device's IP address (captured and stored only in anonymized form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), preferred language used to display our website). Hotjar stores this information in a pseudonymized user profile. Neither Hotjar nor we will ever use this information to identify individual users or to match it with further data on an individual user. For further details, please see Hotjar’s privacy policy by clicking on this link.

You can opt-out to the creation of a user profile, Hotjar’s storing of data about your usage of our site and Hotjar’s use of tracking cookies on other websites by following this opt-out link.

9.10 Adform

Adform is a service of Adform A/S (Wildersgade 10B, 1408 Copenhagen, Denmark). This service is used for tracking and managing digital advertising campaigns where there is a legitimate interest to do so.

Adform uses cookies, which are stored on your computer, but which do not contain any personal data, such as your name, email addresses, or other personal information. These cookies contain technical information, such as, for example, the display frequency and display date of advertising media, the browser used, or the operating system installed. It is not possible to identify you personally with this process. Adform does not store complete IP addresses; the last octet is always dropped.

You can object to the use of cookies for tracking purposes by clicking on the following link: https://site.adform.com/privacy-policy-opt-out. By doing this, a so-called OptOut cookie will be stored on your device, which indicates to our technical systems that, in future, any further data tracking or the storage of cookies is not permitted.

9.11 Outbrain

This site uses technology from Outbrain Inc. ("Outbrain", 39 W 13th Street New York, NY 10011 USA). This makes it possible to target or collect analytics regarding those internet users with advertisements who have already been interested in our offers on our partners' websites. The technology depends cookie-based analysis of user's behavior. This advertisment will only appear on Outbrain, either on the Outbrain Engage or the Outbrain Extended Network. If you do not want to see interest-based advertising, you can disable this feature here.

9.12 Plista

Our website / app is supported by a fully-automated recommendation technology developed and provided by plista GmbH, Torstrasse 33, 10119 Berlin. With the help of this technology, we would like to improve the relevance of our website / app by recommending to you, our users, articles and advertisements that are tailored to your individual interests (known as interest-based advertising).
In order to be able to display interest-based advertising, plista evaluates information about the usage behavior of website/app users across the plista partner network. Such usage data is collected by plista via cookies and combined with a random identifier (cookie ID) or transmitted to plista together with an advertising ID (IDFA or others) by the respective provider (in mobile app environments).
You can find more detailed information about this and plista’s privacy policy here: https://www.plista.com/about/privacy/. You are of course free to disable interest-based advertising from plista at any time by opting out via this link https://www.plista.com/about/opt-out/ or by deactivating “Ad Tracking” in the data protection settings of your device (for mobile applications).

9.13 Pingdom

Our website uses "Pingdom", a service of SolarWinds Worldwide, LLC (7171 Southwest Parkway, Bldg 400, Austin, Texas 78735, USA) in order to statistically analyze visitor accesses. We use Pingdom for optimization purposes, in particular to analyze the use of our website and to be able to continuously improve individual functions as well as the user experience. Through the statistical evaluation of user behavior, we can improve our systems and make it more reliable for you as a user. This is also our legitimate interest in the processing of the above data by the third-party provider. Pingdom uses cookies to analyze your use of our website. Your IP address and activities on our websites may be transmitted to and stored by Pingdom. It is, however, not possible to establish a link to an identified person in this connection, since your IP address is anonymized immediately after processing and prior to storage. By deactivating the execution of Java Script or installing an appropriate noscript tool, you can prevent the collection and forwarding of personal data and the processing of this data. Further information on data protection when using Pingdom can be found at the following link: https://www.solarwinds.com/legal/privacy.

9.14 Rakuten

Rakuten Marketing LLC dba Rakuten Advertising (“Rakuten Advertising”) is an online business-to[1]business digital advertising company that provides services to a network of publishers and advertisers (brands and merchants) (“Clients”). Those services include affiliate marketing, performance marketing, personalized advertising and optimization, measurement and reporting, facilitation of advertising-related transactions between network participants, and other online advertising tools and technologies (“Services”).
Targeting cookies are used by Rakuten Advertising Affiliate Network.
For more information please see Rakuten’s privacy policy at https://go.rakutenadvertising.com/hubfs/Services-Privacy-Policy-English.pdf

9.15 Tangiblee

Tangiblee uses cookies on your website as well as within our widget to track performance in order to show the ROI of Tangiblee as well as track behavior in order to continually improve the experience.
We’ve optimized our cookies to ensure they are as small as possible and do not impact performance of your website.
Further details can be found here : https://www.tangiblee.com/help-center/what-cookies-does-tangiblee-use

10 社交插件／社交媒體功能

10.1 社交插件簡介

插件是指按照您個人需要而調整和拓展的小型程式或程式套件。很多程式（例如圖像程式、媒體播放器或互聯網瀏覽器）皆在基本版本支援普通用戶需要的功能。此等程式越來越靈活多變，而且透過插件或外掛程式具有廣泛的拓展可能。

10.2 我們使用的插件

在我們的網站，設有我們在以下社交網絡的社交媒體檔案的連結：

• Facebook Inc.（1601 S. California Ave, Palo Alto, CA 94304, USA）
• Instagram Inc.（1601 Willow Road, Menlo Park, California 94025, United States）
• Twitter Inc.（1355 Market Street, Suite 900, San Francisco, CA 94103, United States）
• Youtube（Google Inc. 營運的服務）（1600 Amphitheater, Parkway, Mountain View, CA 94043, USA）

當您打開我們的任一社交媒體檔案的連結，您的瀏覽器與社交網絡伺服器之間會建立直接連接。此將讓網絡得知您已以您的 IP 位址訪問我們的網站並已打開連結。如您在登入帳戶期間存取網絡連結，我們的網頁內容可能連結至您在網絡上的個人檔案。換言之，網絡可將您訪問我們的網站資訊直接分配至您的用戶帳戶，而我們將收到個人資料，例如姓名、電郵、位置、朋友名單及個人照片。透過此資料，我們可在我們的網頁提供某些功能。如欲避免此情況，應在點擊適當連結前登出。若您在點擊連結後登入至相關網絡，在任何情況下均會作出分配。

如您透過用戶帳戶訪問我們的網站期間登入至 Facebook、Google 或 Instagram，相關的服務供應商亦會將訪問分配至您的用戶帳戶的頁面。若您與插件互動，例如點擊「讚好」或「g+1」按鈕，相應資料亦會直接傳輸至相關服務供應商的美國伺服器，並在該處儲存。此外，資料亦會透過您在相關社交網絡的用戶帳戶發佈，並在該處向您的聯絡人顯示。

即使您在訪問我們的網站期間並無登入至插件服務供應商的網站，插件收集所得的資料亦可能與您的個別用戶帳戶關聯起來。每次打開網頁時，插件均會連同 ID 設定 Cookie。您的瀏覽器就著每次與相關服務供應商的伺服器的連接而主動發送此 Cookie，因此 Facebook、Google 及 Instagram 原則上可創建檔案，以記錄相關 ID 的用戶所打開的網站。如有必要，隨後（例如隨後登入至服務供應商時）可能將此識別符再次分配予某人。

若您不想被插件供應商分配至您的檔案，則必須在訪問我們的網站前登出相關服務。此外，您可選擇在瀏覽器設定「封鎖來自第三方供應商的 Cookie」，此後，瀏覽器將不會發送任何 Cookie 至社交網絡的相關伺服器。然而，在此設定下，除了插件之餘，其他供應商的其他跨頁功能亦可能再也無法運作。

如欲多加了解資料收集和進一步處理和使用資料的目的和範圍，請參閱相關服務供應商的私隱政策：該處亦進一步說明您的權利和保障私隱的選項，以及您拒絕創建用戶檔案的權利：

https://instagram.com/about/legal/privacy/
https://www.google.de/intl/policies/privacy/
https://twitter.com/privacy
http://www.facebook.com/policy.php

11 Facebook Connect

我們提供 Facebook Inc. 的「Facebook Connect」功能，讓您選擇建立顧客帳戶，並登入至我們的網站及應用程式。

如欲使用此功能，將先重新導向至 Facebook。您將要在那裏以您的用戶名稱及密碼登入。我們無法存取您的註冊資料。如您已登入至 Facebook，此步驟將會跳過。

隨後，Facebook 會通知您哪些資料已傳輸給我們（公開檔案、朋友名單、電郵地址及目前住所）。點擊「確定」按鈕，即代表確認。我們將以所傳輸的資料創建您的顧客帳戶，而我們不會在當中儲存您的朋友名單。如欲透過 Facebook 登入功能以登入，則亦會儲存 Facebook 產生的唯一權標（字母及數字組成的長字符串），其會在登入過程中交換以用於 Facebook 的安全認證。

如欲了解資料收集和 Facebook 進一步處理和使用資料的目的和範圍，以及您在此方面的權利和保障您私隱的設定選項，請參閱 Facebook 的私隱政策。

12 您的權利

您就著您的資料擁有以下權利：獲取有關所存數據的資訊、更正、刪除、限制、轉移、拒絕和撤銷。如您認為對您資料的處理違反資料保護法律，或您的資料保證要求以任何方式另行遭到違背，您可向監管當局提出投訴。

如有任何疑問、建議或查詢，請聯絡 internet.support@victorinox.com。

請注意，法律要求某些資料須保存一段時間。因此，我們必須儲存該等資料，直至期限屆滿為止。我們將該等資料鎖定於我們的系統，並僅用於滿足法律要求。

13 未成年者對網站的使用

本網站旨在為成人提供。禁止未成年人（尤其是 16 歲以下的兒童）向我們傳送個人識別資料或登記服務。如我們發覺有該等資料傳輸給我們，其將從我們的資料庫刪除。兒童的家長（或法定監護人）可聯絡我們，並申請取消或撤銷註冊。我們須索取證明您是家長或監護人的官方文件副本。

14 資料安全性

我們採取技術及組織方面的防範措施，以保護您的個人資料免遭篡改、損失、損毀或未經授權人士存取，並保障您的權利和確保遵循適用的資料保護法律。

所採取的措施旨在保證您的資料保密和完整，並確保在處理您的資料時我們的系統及服務長期可用和穩妥。此外，亦可確保在出現實際或技術事故時迅速恢復提供資料和回復資料存取。

隨著技術發展，我們的資料處理及保安措施正在持續改善。

我們亦非常嚴謹對待公司私隱。本公司員工以及我們委任的服務公司須遵循保密義務及資料保障規定。另外，個人資料存取權亦只在必需的範圍內向其授予。

15 私隱政策的更改

本《私隱政策》可能由 Victorinox 隨時補充或更改。所有更改及增補均由 Victorinox 全權酌情決定。

最後修訂日期：2023 年 5 月 12 日。