11 abr 2023

PR & Communications

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The Journey 1884 marks a new era for Victorinox watches

The new Victorinox Journey 1884 is not just a watch. It is the first leg of a new journey for Victorinox watches and a statement infusing the feeling of freedom and the energy of the Swiss mountains into everyday adventures. Let this journey begin!

Imagine hiking on a spectacular ridge in the Swiss alps, following the path lost in thought and enjoying the calmness and the breathtaking views whilst deeply inhaling the fresh mountain air. This is the inspiration behind the Victorinox Journey 1884, the new companion that can be relied upon for hiking adventures and much more.

The watch pays tribute to its inspiration with a hand design replicating the Swiss hiking signs, a dial featuring the rough texture of a natural hiking path and a practical and sporty rubber strap. The Swiss Army Knife, a standard item on hikes, is evoked in the counterweight of the second hand. In addition, the case features strong shapes and curves and the notch at 6 o’clock on the bezel looks as if it has been carved out by a sharp pocketknife. The industrial roots of the brand are reflected in the finish of the case, in the engraved material code, and the founding year 1884 proudly presented on the bezel.

ISO certified for shock and water resistance, each watch gives the owner a maximum of freedom during any activity, whether he is wearing the more sporty quartz or the more sophisticated automatic version. The latter takes its inspiration from urban adventures and city travel. It offers a prominent highly tridimensional architectural dial paired with an elegant ceramic bezel echoing modern city skylines. And because even urban explorers long for the real outdoors, the automatic version features the color of yellow as seen on Swiss hiking signs and the rough-textured center part of the dial as a nod to the collection’s hiking roots.

PERSONALIZATON OPTION – MATCH ME IF YOU CAN

To be well prepared for just about any situation and to match any outfit, all new Victorinox watches offer a wide selection of straps. Thanks to an innovative system, the straps can be easily changed without the need of tools in only a few seconds. Every watch can therefore be personalized and perfectly matched to the outfit or activity of the day with straps made of paracord, rubber, leather, wood and more. Furthermore, the watches of all new collections go hand in hand with the well-known brand heritage, the promise for high quality and functionality.

MANUFACTURED IN DELÉMONT

As a genuine, honest, and true Swiss brand with over a century of expertise in industrialization and steel working, it was logical for Victorinox to verticalize progressively the manufacturing process of its watches. The internal components production was started with the launch of the first I.N.O.X. watch in 2014, improved, and extended to more components in stainless steel/metal. And, in its role as an innovator, Victorinox ventured into the difficult but exciting crafting of titanium components. Today, depending on the line, complete cases or components such as bezels, middle cases, movement holders (if made out of metal), containers, or back cases are not just assembled but also produced in-house. Victorinox is proud to say that their watches are designed, developed, tested, and manufactured by Victorinox in its own factory, the Watch Competence Center in Delémont, Switzerland. This makes the brand unique and over the next years, Victorinox will pursue this integration further with the upcoming lines. "Swiss Made" is therefore more than just a sign of quality – it is Victorinox’s promise to never stop improving. A 5-year warranty+ is further testimony to the high-quality approach of the brand.

SUSTAINABILITY IS PART OF OUR DNA

Being connected with and getting inspired by nature means also to take on responsibility. Victorinox watch parts made of stainless steel 316L (e.g. watch case bodies, bezels, back case, crowns, etc.) use a minimum of 50 percent up to 90 percent of recycled steel. Whenever possible, other recycled materials (like recycled brass, PET, etc.) are used in the production process. On top of that, the equivalent of 20 percent of the required electricity in the Victorinox watch manufacturing facility in Delémont is produced from solar panels located on the roof. Furthermore, thanks to closed-loop cooling systems, the waste heat from production facilities is fed into the heat pumps for the heating and water heating systems.

The new Victorinox Journey 1884 can be purchased in specialty shops, in Victorinox stores and online.

Press Contact

Victorinox AG
Schmiedgasse 57
CH-6438 Ibach-Schwyz
Pressoffice.hq@victorinox.com