12 Apr. 2021

PR & Communications

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Get in style with the Alliance

For over 20 years the popular Alliance Collection has been smartly balancing Swiss design, expertise and quality to create a no-fuss watch of timeless elegance. Victorinox now launches new models with a great variety of colors and styles.

The Alliance Collection is the ideal companion for an intense business day. This sophisticated timepiece is for the man who exudes confidence wherever he may be. He expects his watch to do so too. Every detail is to be admired, from the 3-dimensional indexes and Super-LumiNova brightness to the finesse of the leather and the superb structure of the dial.

The triple coated and anti-reflective sapphire crystal reveals a 3-dimensional dial whose structured finish produces a minimalistic look. Conceived for easy time-reading, the dots and hands are enhanced by high-quality Super-LumiNova. Furthermore, the owner can choose between leather straps in black or brown or mono and bicolor stainless-steel bracelets. Black, silver, blue, dark green or warm grey dials round off the choice amongst the diverse styles. To underline its functionality, two of the models are available in a set with an exclusive matching Swiss Army Knife.

Choosing between warm and diverse colors and styles is not the only new possibility offered by the Alliance Collection. The owner may well find his comfortable to wear and timeless watch on his girlfriend’s wrist, perfectly completing her fashionable boyfriend-style outfit.

Made to resist any kind of daily adventures, the Alliance has to endure over 100 real life homologation tests. The watch is designed and made by Victorinox in Switzerland and its 5-year warranty+ is further testimony to the high-quality approach of Victorinox.

Press Contact

Victorinox AG
Schmiedgasse 57
CH-6438 Ibach-Schwyz
Pressoffice.hq@victorinox.com